It’s funny how the creative journey guides you down an unexpected path.  Traveling off the beaten path isn’t a matter of losing focus but more about exploring ideas and thoughts to a sometimes enlightening conclusion.  Earlier today I was running through some ideas for an ad creative to promote catalogues; right, that seems a little […]

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No Enhanced Ecommerce?  No problem, with RegEx you can enhance your data view to solve limitations! So what are regular expressions, commonly know as regex, and what can they do for you?  Let’s start with a definition from good ole Wikipedia, the free encyclopedia… A regular expression, regex or regexp (sometimes called a rational expression) is, in theoretical computer science and formal language theory, a sequence of characters that […]

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Strike-through pricing is a visual treatment showing a line drawn through the original price of an item with a second, lower price offering.  I can’t imagine your frustration not being able to provide “strike-through pricing” functionality on your e-commerce site – wait a second, I can! I was asked to create a “Warehouse Clearance” section and set-up a […]

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I know you’re probably wondering why would anyone need to code a “Shopping Cart Counter” for their e-commerce site these days.  Frankly I can’t think of an open source e-commerce platform that doesn’t come with this feature “out-of-the-box” ready.  There are, however, those of us still running e-commerce platforms that are outdated and void of […]

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Even though WooCommerce is killing it out there (check out Builtwith to see what I mean), it’s not exactly the kind of e-commerce platform a multi-million dollar company would consider implementing.  What I do like about WooCommerce is its “afterthought” appeal that easily allows “Small Business/Entrepreneurs” to integrate an e-commerce solution as they begin to […]

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